Meet the Founders
Mario Comando
Co-Founder & CEO
Born in Milan, Italy
Entrepreneur since 1993
Medical sector → Technology (2005)
20+ years solving real estate’s hardest problem
Alessia Bosatra
Co-Founder & Chief Design Officer
Born in Milan, Italy
Luxury fashion → Architecture
Politecnico di Milano
Masters in Hotel Experience Design
Where automation meets taste
Timeline
High stakes. High conviction. High reward. This is how we’ve always played.
Mohammed Alabbar’s Strategic Vision: Navigating Dubai’s Real Estate Boom and Global Expansion
- 12 April 2026
- Uncategorized
Mohammed Alabbar, the founder and chairman of Emaar Properties, stands as a pivotal figure in
The Vision
We’ve always believed both sides must win—our clients and their clients. Making only developers happy means failing the buyers, and when buyers fail, everyone loses.
Here’s the truth: anyone can create photorealistic, cinematic, emotional renderings now. It’s easy. But what about the people depositing their life savings? What about their unit, their view, their specs?
For a developer, it’s another project. For the buyer, it’s a life-changing decision—like surgery is routine for the doctor but everything for the patient.
As Italians, we believe in elegance and precision, beauty and clarity, emotion and accuracy.
You don’t have to choose. We cannot sacrifice what buyers actually need—complete certainty about their exact unit—for gorgeous visuals that don’t answer their questions.
Our vision is simple: create experiences that are beautiful to attract, precise to inform, and clear to convert, but at scale.
When developers get 22-34% conversion rates and buyers get complete confidence in the biggest purchase of their lives, both win. That’s not just good business—that’s the only way to build something that lasts.
How We Got Here
We don’t think like most startups.
While others burn bright and fast, we built for the long run. Since 2005, we’ve been working in real estate visualization—watching, listening, learning from developers worldwide.
When everyone was doing everything, we decided to do one thing perfectly: CGI-based virtual tours. We built remote teams in 2008 before it was trendy, stayed lean when others added headcount for optics, and bootstrapped when others chased dilution.
But one problem kept us awake for years: scalability. CGI virtual tours deliver certainty, but they’re expensive and time-consuming to create.
Most developers get 5-10 renderings and hope buyers piece it together. That worked until 2020, when everything changed. Buyers stopped accepting imagination-based purchases—they demanded complete information about every unit.
The market needed digital twins at scale, but the technology didn’t exist. So in 2023, we made the riskiest move of our 20-year journey: we stopped everything else and bet all our resources on solving scalability without sacrificing precision and quality—our north star since day one.
Most said it was impossible.
Two years later, we created VIM—Volumetric Information Multiplier—our proprietary technology that changes everything.
The breakthrough we spent 20 years preparing to build.
The Breakthrough
The Problem We Couldn’t Solve. Until Now.
For years, after delivering hundreds of CGI virtual tours, clients told us the same thing:
“These are great. Elegant. Clear. Easy to use.”
Then came the question we dreaded:
“But when my buyers ask, ‘Is this my unit?’—what do I tell them?”
The Uncomfortable Truth
“Well, not exactly. Your unit overlooks the park, not the rooftop.”
“Your kitchen layout is slightly different.”
“Your view faces west, this one faces south.”
Even when we created 15 virtual tours to cover the most important layouts, there were always 200+ units that weren’t represented. Buyers couldn’t see their unit. Their view. Their exact reality.
This was our limitation.
This was the industry’s limitation.
One word: Scalability.
The Dream
We dreamed of the day we could tell clients:
“You could have 200 digital twins. One for every unit. Each one representing that exact layout, those exact specs, that exact view from every single room.”
Not for half a million dollars.
For a fraction of that.
A complete revolution in how digital twins are designed and developed.
Years of R&D Later
2025: We invented VIM.
Our proprietary technology that makes the impossible possible.
First project: 800+ unit-specific digital twins
Precision: 95% accuracy to construction drawings
Cost: Fraction of traditional approaches
Time: Days instead of months
It worked.
And We’re Just Getting Started
Our technology is becoming more efficient. Faster. More precise.
Every project teaches us more.
Every unit we create improves the system.
The scalability we dreamed about for 20 years is finally here.
This Is Why We’re Excited
After two decades of hearing “Is this my unit?” and having to say “Not exactly”—
We can finally say: “Yes. This is exactly your unit. Inch-by-Inch”
To every buyer. For every unit. In every building.
That’s VIM.
That’s the breakthrough.
That’s why we win.
Are You An Investor?
Interested in the company that’s transforming how $180B in pre-construction real estate gets sold?


